History & Mission of Vichai Trading


Our Legacy: The Pioneer in Professional AV Services

Vichai Group prides itself as the pioneer in the professional AV services industry in Thailand. Established in 1983 by Mr. Kittisak Sopchokchai to continue the legacy of his family’s Audio business, Vichai Trading 1983 was the first company in the country to conduct business as a Professional AV Systems Integrator.

Under Vichai Trading Group of Companies,
we have 3 subsidiary companies


Sound & Communication Co., Ltd.

Importer and Distributor of Professional AV Equipments


Digitcontrol Co., Ltd.

Residential AV System Integrator & Importer and Distributor of Consumer AV products


Audio Engineering Services Co., Ltd.

Maintenance and After Sales Service for Vichai Group customers

Company Facts & Figures

For over 30 years, Vichai Trading 1983 has evolved from a small startup company to Thailand’s premiere AV solutions provider. Today, the five companies under Vichai Group provide a complete suite of services for clients in all segments. Our experience in professional AV installation, distribution, and services across industries and markets has deepened our understanding and expertise of AV products and technologies. These experiences, together with our noteworthy project references and excellent customer testament, have proven that Vichai Group is the leader and a true AV Specialist.

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AV Experience Center


Providing the Finest Multimedia Experience to Our Community

As the leading AV service provider in Thailand, our mission is to provide the latest AV technologies and the finest multimedia experience to our community. Our future is tied to the growth and development of the AV Industry, as well as the potential and possibilities that emerge with technological advancement. Our vision is to be the best-in-class AV technology specialist in Thailand and the ASEAN region.

Vichai Group